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WOMi for salons & barbershops

Turn every great cut into your next new client

People ask 'who does your hair?' every day. Reward those referrals and let WOMi track and pay every one automatically.

Create your first dealSee pricing →

30-day free trial · no credit card required · 0% commission

Pay only when a customer redeems0% commission on your salesCustomers claim in any browser

The cheapest way for salons and barbershops to get new customers

A great cut or color walks out the door and gets complimented all week — which is why salons and barbershops grow faster on referrals than on ads. The cheapest way to fill your chairs and your stylists' books is to reward the clients who already get asked 'who does your hair?' With WOMi you create a deal (for example, $15 back in store credit on a cut and color plus $20 cash for every friend referred), share it at checkout, in rebooking texts, or on Instagram, and WOMi tracks each referral and pays it automatically through Stripe at 0% commission. Referred clients book at higher rates and rebook more often because they arrive on a trusted recommendation — and you can reward by stylist so your whole team is motivated to grow their own column.

Average salon tickets run $60-$120, so a $15 store-credit referral is cheaper than the $50+ Google CPL salons typically see — and the credit comes back as revenue on the next visit.

Why ads underperform for hair salons & barbershops

  • Booking-app ads and discount sites take a cut and bury your salon's brand.
  • Clients rave about their stylist to friends — but that referral never makes it back to a booking.
  • Deep discounts attract one-time bargain seekers, not loyal regulars.

See what a customer really costs you

Ads charge per click, and most clicks never book. WOMi pays a reward only when a real customer redeems — so you spend on results, not impressions. Move the sliders with your numbers.

Customer Acquisition Cost Calculator

$1,000
$50
$15
35%

Google Ads

$143 /customer

20 leads → 7 customers
You pay per click — most don't buy.

$15 /customer

Paid only when they redeem.
+ flat $79/mo plan, 0% commission.

Win the same 7 customers with WOMi and keep

$816/month

That's 82% of your ad budget back, after WOMi's flat $79/mo plan.

2×

the sales of paid ads

+16%

higher lifetime value

+18%

more likely to stay

Lead costs: WordStream & LocaliQ 2024–25 local-service averages (Yelp estimated; all editable). Referral data: McKinsey 2010; Journal of Marketing 2011. Estimates only.

Deals salons and barbershops run on WOMi

Reward the customer, reward the referral — you fund only what you choose.

Cut & color service

$15 store credit

+ $20 cash per friend referred

Claim deal

Haircut & style

$8 store credit

+ $15 cash per friend referred

Claim deal

Men's cut + beard trim

$5 store credit

+ $10 cash per friend referred

Claim deal

The deal card your customers see and tap to claim.

Show up for what your customers search

Customers find you by the brands and services they already search for. Whether they're looking for Olaplex, Redken, Aveda, or anything else you offer, every visit and referral is rewarded, tracked, and paid out automatically.

OlaplexRedkenAvedaWellaGoldwellL'Oréal Professionnel

How WOMi works

HHHair Salons & Barbershops

Cut & color service

$15 store credit

+ $20 cash per friend referred

1

Create one deal

Pick a cashback or store-credit reward for customers and a bonus for every friend they refer. Two minutes, no code.

2

Share it anywhere

Drop the link in a text, post it on Instagram, or print the QR for your counter. Customers claim in any browser.

Deposit+$120
Reward payout−$15
Withdraw to bank
powered bystripe
3

Pay only for results

WOMi tracks every redemption, shows you exactly who sent each customer, and pays the reward automatically through Stripe — 0% commission on your sales.

Referred customers are simply better customers

2×

the sales of paid ads, driven by word of mouth

+16%

higher lifetime value than non-referred customers

+18%

more likely to stay loyal

Directional figures from referral-marketing research: McKinsey (2010); Schmitt, Skiera & Van den Bulte, Journal of Marketing (2011). Your results depend on your offer and audience.

Questions salons and barbershops ask

How do salons get more clients without discounting?

Reward referrals instead of cutting prices. WOMi lets you give clients cash or credit for sending friends, and you only pay when a referred client books — so you grow without training people to chase discounts.

Can I reward referrals per stylist?

Yes. WOMi tracks who drove each referral, so you can run stylist-level programs and see exactly whose clients are growing the salon.

Do clients need to download an app?

No — they claim in any browser with a link or QR code and cash out from a free WOMi Wallet.

Is there a commission on services?

No — 0% commission. You pay a flat monthly rate and fund only the rewards you choose.

Simple, flat pricing

Starter $39/mo · Growth $79/mo · 30-day free trial · 0% commission

See full pricing →

Grow hair salons & barbershops through word of mouth

Create your first deal in minutes. 30-day free trial, no credit card, 0% commission.

Start free

WOMi works for every local business

Auto DetailingWindow TintPaint Protection Film (PPF)Ceramic CoatingArchitectural Window FilmTire & WheelAuto Repair & MechanicsMed Spas & AestheticsGyms & Fitness StudiosRestaurants & CafésHome ServicesNail SalonsSee all features →

Word of mouth infrastructure for service businesses.

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Auto DetailingWindow TintPaint Protection Film (PPF)Ceramic CoatingArchitectural Window FilmTire & WheelAuto Repair & MechanicsHair Salons & BarbershopsMed Spas & AestheticsGyms & Fitness StudiosRestaurants & CafésHome ServicesNail Salons

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